Community-based Storytelling
The 519 | 2017–2020
Bringing organizational impact, community context, and public accountability.
Context
An anti-racist, anti-oppressive, and human-centered approach was central to the communications strategy of The 519. The flagship annual reports needed to effectively communicate the work across a complex mix of stakeholders, including members, government, donors, and partners, while holding the context in view.
My role
Narrative Strategy · Story gathering ·Writing · Creative Direction · Reporting · Stakeholder Engagement and Communications
What I did
Led four consecutive annual reports.
Shaped the narrative, editorial structure, and organizational storytelling.
Brought together program activity, community context and organizational priorities into accessible communications while building a repeatable workflow.
Outcome
A consistent annual storytelling approach for communicating The 519’s work, priorities and public role.
Work completed while serving in communications leadership roles at The 519.